Can People Find You?
When someone searches for your name, what comes up? Is your online presence easy to find, current and credible?
You're posting, advertising, creating content and building your online presence. You know how much work goes into it.
But when a prospective client looks you up, what do they actually see?
More importantly, does what they see give them a reason to choose you?
The TKC Media Audit takes a fresh look at your marketing from a prospective client's perspective. We'll look at what's working, what isn't and where you can improve.
You know your strengths, how you work and what you bring to the table. Someone discovering you for the first time doesn't have that advantage. They can only judge what they find. Here are four areas worth looking at.
When someone searches for your name, what comes up? Is your online presence easy to find, current and credible?
You're putting content out there. But are people seeing what makes you a good agent, or just another collection of listings and awards?
Can prospective clients tell how you think, how you advise and what they can expect from you? Or could another agent make exactly the same claims?
After seeing your marketing, is there anything distinctive they would associate with you? Something beyond simply being a property agent?
This isn't about telling you to spend more money on marketing. It's about understanding what you're already putting out there before deciding what to change.
We'll examine the public-facing media that prospective clients can find about you.
We'll identify what helps establish your credibility and communicates your value.
We'll look for gaps, mixed messages and missed opportunities to show what makes you different.
We'll discuss which areas deserve attention before you invest in more content or another advertising campaign.
Purchase the audit and share the details we need to look at your marketing.
We'll examine how your existing marketing presents you to prospective clients.
We'll meet virtually to discuss what we found, what it means and where you could start improving.
You'll receive a complimentary copy of our full ebook, The Known Factor.
It explores why some agents become known for something distinctive while others struggle to stand out, despite their marketing efforts.
Before spending more on marketing, find out what prospective clients are actually seeing.
Includes your Media Audit, a virtual discussion of the findings and a complimentary copy of The Known Factor.
Payment form to be connected in HighLevel.